VIDEO

IN THIS EPISODE

In this special episode of Insights With Marcia, host Marcia Upson sits down with Diane Geracie, one of the original creators of Barney the Dinosaur. From a simple need for “30 minutes to get ready in the morning” to a global phenomenon beloved by millions of children, Diane shares the fascinating behind-the-scenes story of how Barney was born, built, and brought to life.

Together, Marcia and Diane revisit the humble beginnings of the purple dinosaur that became a cultural icon, uncovering lessons about creativity, teamwork, and timing that apply far beyond children’s television.

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ABOUT OUR GUEST

Diane Geracie is a visionary educator, entrepreneur, and one of the original creators behind Barney the Dinosaur, one of the most beloved children’s characters in television history. A third-generation leader in her family’s educational publishing business, Diane spent years immersed in early childhood development, learning materials, and global education systems before helping bring Barney to life.

Alongside fellow moms and educators, Diane helped transform a simple need—creating meaningful, engaging content for young children—into a worldwide phenomenon rooted in love, learning, and emotional connection. From shaping Barney’s iconic purple color and welcoming design to ensuring every script and product was developmentally sound, Diane played a key role in preserving the heart and integrity of the character as it grew from VHS tapes to PBS and global recognition.

Known for her commitment to child-centered education, Diane helped pioneer an approach that blended research, creativity, and intuition—long before “market research” was a common practice. Her work emphasized one guiding question: Does this serve the child? That philosophy helped Barney become more than a show—it became a source of comfort, joy, and connection for millions of families around the world.

Today, Diane’s legacy lives on through the countless lives touched by Barney’s message of love, inclusion, and imagination.